Wednesday, 28 January 2015

Final Magazine Advert

The design I have chosen is below:



I chose this over the other options because all 15 people I asked preferred this design.
 I think the design fits perfectly with the album cover and the album booklet I designed for the band. I put the Rolling Stone rating at the top of the page because it's eye catching and will draw people's eyes to the name of the band beneath it. I put the text in slightly larger font so that it would stand out that little bit more, whilst not being too overpowering.

I spaced out the text and images on my advert because it adds to the minimalist style I was going for with the design, but also because it has a similar design to the front and back cover of the album.

I made sure the band's logo was the same size as it is on the album cover as to keep the consistency, whilst making it look intriguing as it's just that little bit smaller than the rest of the content on the advert.

The lack of information about the band and the release of the album was intentional, as it is more interesting and memorable. I put just the date on the album because it will get people talking, and hopefully make them excited to see what will happen on that date.

The QR code is placed directly underneath the release date so that it will be the next thing they see/read. The link will take people to a special page on the band's website where they can hear a short clip of the band's single 'Sweater Weather', and possibly the chance to download a free song by the band that won't be on the album. My teacher pointed out that it wouldn't work on an advert which is colour, but, as mine is in black and white, it fits with the theme and the minimalist design.

In the left hand corner is the 'Divinyl Records' logo, which is the band's management/record label. Every advert I researched featured this, so I had to incorporate it into my advert. I made the logo small but big enough to see, and it appears on all of my print products, so it will be easily recognisable.

Again, every advert I looked at as part of my research had a website address on their album advert, so I added one on mine. Just like the logo, I made the font small but large enough to read, which again fits with the minimalist design. The website address will attract people to find out more about the band, and is just the band's name, so it will make people remember the band's name more easily.

No comments:

Post a Comment